Law Firm Social Media Blogging Your Way To Increased Business

Blogs are a must for virtually any professional these days and have become critical for success in highly competitive markets. This has become particularly true for the legal profession.

While the number of law firms using blogs is still small as part of the law firm social media efforts, it is growing, according to the most recent American Bar Association Legal Technology Survey. The surveys authors conclude blogging is an immediate opportunity for firms in the law firm social media efforts, especially those that practice in highly specialized disciplines of law.

What the most recent American Bar Association Legal Technology Survey found was that 12.2 of small practices (2-9 attorneys) were regularly writing a blog, up more than two percent from the year before. While that number is still small, the survey also found that 50 percent of those small and solo legal practices had secured new clients as a direct result of their blog marketing.

Blogs are particularly effective … Read the rest